Mercedes-Benz Counto Motors - Digital & Print Collaterals
Mercedes-Benz Counto Motors, part of the Alcon Group, is the exclusive authorized dealer for Mercedes-Benz passenger cars in Goa. Since 2010, it has set the benchmark for luxury automotive retail in the region, offering premium sales, service, and after-sales experiences. With a state-of-the-art showroom in Panaji and an advanced service center, Counto Motors caters to customers seeking luxury sedans, SUVs, and high-performance vehicles. Beyond sales, they provide extended warranties, roadside assistance, and finance options through Mercedes-Benz Financial Services. The dealership stands for excellence, innovation, and luxury mobility — values deeply aligned with the Mercedes-Benz brand worldwide.
Project Overview:
Fluxatic™, via Growthgravy Goa, collaborated with Mercedes-Benz Counto Motors to elevate its digital and print communication through bespoke creatives, videos, and product-driven visuals. The goal was to strengthen the dealership’s digital-first presence while reinforcing Mercedes-Benz’s luxury image through social media storytelling, polished video edits, print-ready campaigns, and product design elements. By combining modern digital aesthetics with timeless luxury cues, we crafted campaigns that appealed to aspirational customers, car enthusiasts, and luxury buyers.
Scope of Work
- Social Media Creatives: Design of campaign visuals, luxury car showcases, seasonal promotions, and brand storytelling posts.
- Video Editing: Promotional edits, reels, and highlight videos featuring Mercedes-Benz models and dealership events.
- Print Media: Premium posters, brochures, banners, and dealership collaterals aligned with global Mercedes-Benz standards.
- Product Design: Merchandise and brand asset design to complement customer touchpoints.
Key Achievements and Highlights:
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- Designed social media creatives that aligned perfectly with Mercedes-Benz’s global brand identity.
- Produced high-quality video edits & reels showcasing luxury models and dealership experiences.
- Delivered print-ready campaigns that maintained visual elegance across offline channels.
- Developed product design assets for consistent branding across customer touchpoints.
- Enhanced dealership visibility across digital and physical touchpoints, strengthening brand recall.
